Fitness Troop

Brand, Website Design & Development

Fitness Troop Identity

Visual Identity

Fitness Troop Identity

Visual Identity & Brand Imagery

Mi Trainer Identity

Mi Trainer Visual Identity & Brand Imagery

Fitness Troop Website Home

Website Design

Fitness Troop Website Design

Fitness Troop Website Design

Fitness Troop Website Design

Fitness Troop

Branding / Web Design / Web Development

The Fitness Troop are Cheltenham’s No. 1 outdoor training group, aiming to provide clients with a first class fitness workout, pushing boundaries and getting real results.

At our Cheltenham design studio, we worked with Fitness Troop and still/moving image studio, Shadowplay, to develop their existing brand and create a new website design. Taking their existing visual identity, we evolved this into something more cutting edge and designed a web interface which is more consistent with their brand. Featuring imagery and video content produced by Shadowplay, with photographic post-production carried out by ourselves, the site provides a real insight into the classes run by Fitness Troop.

The site is developed using the latest HTML5, CSS and Javascript, ensuring cross-platform and search engine optimisation.